Rajon Rondo Is Now His Own Verb, and You Just Got Rondo'd

Rajon Rondo has spent all season making his case to belong with the Big Three, and while he has done a good job on the court and been a vital part of Boston's success, I might call his most recent commercial ventures the highlight of his season. I know, strong words. But these things are freaking awesome. You have the phrase: Rondo'd, you have the stars: JoJo White, Dee Brown, Vince Wilfork and you have the dope beats.

Kudos to Reebok for a sick ad set and Odenized for the tip.

1. Rondo (v): To smoothly move between large objects with dexterity and purpose.



Two more after the jump.

2. Rondo (v): To remove an object quickly without being detected.



3. Rondo (v): To create a distraction followed by a quick change of direction.