I love the NBA. I love the regular season, I definitely love the playoffs and I even love the summer league. But I hate the preseason.
Why? First and foremost, the NBA makes it nearly impossible to watch a game. I'm a Pistons fan, and even though they were one of the last four teams standing last year, the four months from the end of the conference finals to the start of the preseason felt like an eternity. So when the Pistons took the court for their first preseason game last week, I was understandably geeked ... until I realized it wasn't even televised, at least not in the Detroit market.
Sadly, that's actually a common occurence for preseason games -- of the eight games on Detroit's slate, only three will be televised in metro Detroit. I'm baffled by the decision -- the best I can gather is that TV execs are worried about ratings what with the MLB playoffs, the NFL and college football, the NHL and cars with lots of advertisments driving in circles competing for the average sports fan's attention.
But still, there are a lot of fans who only have eyes for the NBA, and denying them a chance to watch not one, not two, but a full 60% of the preseason? It just doesn't make sense. Certainly there's at least one station willing to show the game, right? And if there's not, why not just put it online? In fact, that might actually be preferable since it'd kill two birds with one stone: appeasing local fans who'd otherwise be shutout as well as throwing a bone to international fans who weren't going to have a chance to tune in.
Not surprisingly, I'm not the only one frustrated with the current state of the NBA preseason. Ross Siler of the Salt Lake Tribune wants to improve it, as well, and he's brainstormed several outstanding ideas to make it more relevant. A couple of my favorites:
Start with location: Spring training has the benefit of being in two places - - Arizona and Florida - - where fans want to vacation. I proposed having the NBA gather all its Western Conference teams in Las Vegas and Eastern Conference teams in Miami for a tournament.I love it. It reminds me a lot of how NBA summer league games are played in Las Vegas -- the ball tips early in the afternoon, and as two teams finish, two more take the court; five or six games played on two courts under one roof -- all for the price of one ticket.
I'm sure the NBA would have to tweak things to make it work (not only logistically but also financially), but that's for the bean counters to figure out. Doing something like this would not only generate excitement but also create a new tradition -- if I'm willing to spend a week braving triple-digit temperatures in Vegas to take in rookies and scrubs, I'd definitely be up for an early autumn trip to a warm locale, especially if I get to watch actual NBA All-Stars and not D-League wannabes.
Siler proposed another no-brainer:
There also should be no ticket to any NBA preseason game that costs more than $25. I know that's a hit in Larry Miller's pocket, but I think it would send a message to fans. Upper deck tickets should be $5 and general admission seating.I'd go so far as to make the majority of lower bowl seats general admission. From what I can tell, most preseason games are played in front of half capacity, if that. Why not fill up that lower bowl by rewarding fans willing to make the trek to get as close as possible? These games don't count (and the play on the court often reflects that), so why should fans pay full price? Give them a taste of the game experience now and they'll be that much more likely to pay a few extra bucks for the good seats later.




















Reader Comments (Page 1 of 1)
10-13-2008 @ 12:52AM
Mike Payne said...
Nice article, Matt. I hate the way the NBA runs things, they are living in the last century as far as media management. There's a whole world of addicted NBA fans-- and eyeballs to advertise to-- that would love to see evey game available. And with the preseason, this is an opportunity to generate interest for the regular season, not just to assimilate new teammates and draft picks.
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10-13-2008 @ 1:19AM
Wade said...
Wait, what?
the nba is starting? Really? MLB and the NFL own the media until the Super Bowl. I didn't even realize the NBA had fans.
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10-13-2008 @ 5:40AM
John Doe said...
I don't care so much whether or not they change the preseason, I just wish local preseason games would be televised.
My local team doesn't televise anything until the season opener. Not even preseason road games. Home games, I can understand not televising. But people can't go to road games.
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10-13-2008 @ 7:18AM
Patti said...
Thanks for clearing that up, I knew the Pistons were playing but couldn't find the game. The NBA needs to make some serious changes. By the way Wade, don't be so rude. Yes the NBA has fans, alot of them. We won't disrespect you if you will show us a little respect.
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10-13-2008 @ 11:40PM
Andrew said...
obviously rude people always have to ruin it all for anyone, right wade? I absolutely can't stand people like you who hate the NBA yet find the time to read articles about it and even post idiotic comments putting down NBA fans....and yes, like it or not, the NBA has lots of fans so deal with it. Most of my school friends love the NBA (I found out there are way more basketball fans than baseball fans at my suburban school) and same goes with several other people I know. DEAL WITH IT
and I totally agree with your post, Matt. I think it would be awesome.
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