After taking last season off, the LeBron's characters have made their return. In this ad for the Nike Air Zoom LeBron VI, the LeBron's character Biz LeBron romances Pussycat Doll Nicole Scherzinger. Here's the spot:
Honestly, I love this ad because it does two things that most shoe ads don't do these days. First, it's funny and memorable. It was a brilliant move to use Scherzinger in the spot. Tons more people will watch the spot just because she's in it. Next, it actually highlights the shoe effectively. I can't tell you how many shoe commercials I see that don't highlight the shoe enough.
HT: Skeeter and BDL




















Reader Comments (Page 1 of 1)
11-04-2008 @ 3:53PM
Sumin said...
LeBron needs to work on his J, not on his "game." http://www.verihoops.com
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11-05-2008 @ 5:47PM
djlane said...
I am sick of Crying to the refers Everyshot Lebron dum dum James. You have to earn your stripes like all the greats before you did. You got mad skills but stop crying about a foul Everytime you go to the rim. All of the NB of A greats, MJ, Dr.J and the list goes on had to earn the stripes to get the call. So Lebron shut up and play use those mad skills and earn those priority calls. Yes I said and thats that.
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